Google has announced an all inclusive subscription model titled “One Pass”. “One Pass” allows you to purchase a subscription at many lengths, and then have access to that content across multiple types of devices such as a desktop browser or a mobile application.
The process uses web interface and Google Checkout so implementing this functionality isn’t too complicated.
Google is only charging 10% and you get access to consumer data.
This comes perfectly timed as Apple has announced its subscription model which has already comes under fire by Rhapsody. Apple wants developers to offer the same subscription offer that they offer outside the app, in the app as in app-purchase. Although for the consumer this is much less hassle-free, the developer then has to pay 30% of that subscription to Apple, most of which can’t afford that model.
Check out the “One Pass” promo video here.
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